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Tip of the Month Tip of the month explains some words, rules of style, and aspects of English that cause problems for some writers. The sample texts are adapted from our recent reading and work; some names and proper nouns may have been changed. If you have a question about a particular word or sentence, a comment about any Tip of the Month, or an example of an outstanding piece of writing you would like to see published and discussed here please send it to [email protected]. The power of precision Precise words speak with power. Imprecise words often manage to get the message across in spite of weak expression, relying on the readers good sense to understand what the communicator is trying to say. But imprecise statements leave an impression of carelessness or incompetence, and they usually embarrass the speaker, as do these infamous words of George W. Bush: "They misunderestimate me." Precise expression requires not only precise diction (choice of words), but also precise syntax (the way the words are put together). In the following example of imprecision the communicator says virtually the opposite of what he means: Internal gaps include a clear definition of roles and responsibilities. The fact is, clear definitions are not gaps, the gaps are in the definitions (if we must speak of gaps). To narrow the precision gap: Internal gaps exist in clearly defined roles and responsibilities. Better, but the gap is still there. To close it we can replace the metaphor with literal words: One internal shortcoming is the lack of clearly defined roles and responsibilities. Using literal wording not only adds precision and directness to expression, it helps you as a writer think about your subject precisely and express your intent more fully. As you search for literal and precise words, perhaps you will find that your expression no more than approximates the thought you have in mind. Let go of the metaphors, jargon, and abstract words and get to the point: We must clearly define our roles and responsibilities. Now there is a call to action. Not a discourse on what gaps include but a forthright statement of what we need to do a direct appeal to the audience and a direct assault on the problem. Direct and precise expression improves your chances of getting the results you want. Indeed, the precise formulation of a problem is the first step toward a solution. If you want better results from your texts, technical or promotional, make sure your diction and syntax is precise. And get directly to the point. If you need help, hire a competent English professional who knows how to put the power of precision to work for you. |
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